The Telephone Checklist
To ensure the perfect phone call every time, use a Telephone Checklist. A well organized practice will always have a telephone checklist visible to all team members who answer the phone.
May 09, 2019
Increase Referrals With Buzz Files
If you were to ask every new patient how they heard about your practice, you’ll find that a significant number will have come from a friend’s recom
Feb 25, 2019
The Paradox of Dispassionate Caring
My patient Janet is a single mother of 3. She worked night shift as a nurse in the local hospital.
Jan 06, 2019
The Problem With Standard Charting
When we chart a patient in the standard way, we can be inadvertently creating problems.
Dec 14, 2018
I was a ‘Greengrocer’ Dentist
My local greengrocer was struggling. A new supermarket had opened in the area and was undercutting his business.
Oct 26, 2018
You Lost Me At Hello
When dentists lose patients they usually put it down to “that’s life”, or “you can’t win them all” type excuses.
Sep 06, 2018
Give Them a Reason to Recommend You
Admit it: you like being right don’t you? It’s human nature.
Aug 28, 2018
Whoops: How We Killed Our Re-Attendance Rate
Losing patients hurts. Losing them because we inadvertently contributed to them not returning is excruciating.
Aug 19, 2018
Running Your Practice Professionally Using SOPs (Standard Operating Procedures)
Perfection can never be achieved, but by continually seeking it, we might reach excellence.
Aug 04, 2018
Sorry Doc, I Didn’t Know You Did That!
Has a patient ever said that to you? I remember the first time it happened to me. It was over 25 years ago, and I’m still scarred by it.
Jul 26, 2018
Practice Sabotage: How We Make Patients Lie To Us (Yes, It's Our Fault)
Picture this scenario. I feel like I’m getting on very well with my patient. We seem to like each other.
Jul 14, 2018
Practice Sabotage: Making Yourself Look Like a Salesman
Imagine this scenario: Dentist: So, what can I do for you today? Patient: I’ve got a broken tooth.
Jul 09, 2018
Plugging The Leaks: A Low-Cost Idea With Limitless Potential
It’s a depressing reality that many practices are forced to spend 10% of their revenue on external ads and websites.
Jul 01, 2018
The Dental Tourism War: A Counter-Intuitive Strategy
There's a battle going on in dentistry today, and you're in it, whether you like it or not.
Jun 26, 2018
Why The Dentist MUST Be Liked
Life isn't fair.
Jun 07, 2018